📊 Analytics

Traffic, conversions, and growth — Building Family Wealth

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Tab Engagement (Last 30 Days)

Which sections your users actually visit — shows you where the value is and what's being ignored.

User Metrics

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Total users
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Active last 30 days
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New this month
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New last month

Conversion Funnel

How far users get — this is your product-market fit signal (HORMOZI: if people don't add a bill, they never saw the value).

Daily Signups (Last 30 Days)

Top Actions (Last 30 Days)

What your users actually do — sorted by volume. Anything near the top is your core engagement loop.

Users by Country

Where your users are — key for knowing which markets to grow in and which currencies are most important to support.

Signup Sources

Where your users came from — referral links, direct, organic, or UTM-tagged campaigns.

Referral Performance (GARYVEE: this is your organic growth lever)

Who's driving signups. Focus on enabling your top referrers — they're your unpaid growth engine.